Strategy buys 3,015 Bitcoin more at $67,700

The firm confronts unrealized losses as Bitcoin trades below the firm's average purchase price.

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Add us on Google by Vivian Nguyen | Powered by Gloria Mar. 2, 2026

Strategy, the enterprise software firm that has become the world’s largest corporate holder of Bitcoin, today disclosed the purchase of 3,015 BTC for $204 million, bringing its total digital asset reserves to 720,737 coins worth over $47 billion.

The company, led by executive chairman Michael Saylor, acquired the stash at an average cost of $67,700 each between February 23 and March 1. The transaction marks the firm’s 101st Bitcoin acquisition since it began stockpiling the asset.

Strategy’s aggregate Bitcoin position now carries a cost basis of $54.7 billion, or roughly $75,985 per coin. With Bitcoin trading well below that level, the company faces estimated unrealized losses of $7.2 billion.

According to a new SEC filing, the firm funded the latest purchase through its at-the-market equity program, selling 1.7 million shares of Class A common stock for net proceeds of nearly $230 million. It also issued 71,590 shares of its variable-rate STRC preferred stock, generating over $7 million after commissions.

Separately, Strategy announced that its board raised the annual dividend rate on STRC shares to 11.5% from 11.25%, effective for monthly periods starting March 1. The increase represents the seventh consecutive hike since July 2025, part of an effort to support the preferred stock’s value and attract income-focused investors.

Strategy also declared quarterly dividends across its suite of perpetual preferred instruments. Holders of STRF and STRD shares will receive $2.5 per share, while STRK investors will collect $2. The euro-denominated STRE class will pay €2.5.